ATEC大会(Ant Technology Exploration Conference)是蚂蚁集团面向全球合作伙伴的前沿技术探索大会,是云栖大会的重要组成之一。
在2017年大会的品牌主题和系列视频之后,我们继续为2018年的ATEC大会创作现场系列视频。我们针对ATEC大会的五个关键词,进行了可视化及动态的传播,以使大会科技感的视觉基调更加统一。视频创作结合造型复杂的主屏幕+地屏、锥形屏、两个侧后屏,不同屏幕内容彼此呼应,共同构成了大会现场360度的互动体验。现场效果简洁大气,极具视觉冲击力和感染力。
ATEC Conference (Ant Technology Exploration Conference) is Ant Group’s leading technology exploration conference for global partners, which is one of the important components of the Apsara Conference.
After the brand motion and series of videos for the 2017 conference, we continued to create series of videos for the 2018 ATEC conference. We visualized and dynamically disseminated the five keywords of the ATEC conference to make the visual of science and technology more unified. The video creation combines the complex main screen and ground screen, cone screen, and two side rear screens. The contents of different screens echo each other, forming a 360-degree interactive experience at the conference site.